Drawing on Bath Abbey’s history.
Bath Abbey required a visual representation of the project showing the Abbey and the spaces to be refurbished or created. Naturally, the designs needed to be visually engaging and informative about the project. We felt there was also an opportunity to draw on the Bath Abbey’s story to provide an educational element. The Abbey had indicated that a young audience was equally important in this exercise as adults, so something to engage the whole family was the answer.
Our solution was to find six historical characters from Bath Abbey’s past and team them up with the six aspects of the Footprint project. For example, Abbess Bertana, from early in the Abbey’s history, showed visitors how the refurbished Worship Spaces will look. John Harvey, a 16th stone mason known to work at Bath Abbey, explained how the stone floors would be repaired.
Once we had agreed this concept with the Abbey we created a series of character illustrations and accompanying visualisations of the new spaces. Educational content was incorporated in mini descriptions of each character, allowing visitors to learn about the people as well as the place.