A brand identity without the pips.
Strawberry already had a basic logo in place but our initial discussions quickly identified a need to develop a brand which matched their luxury properties offering.
The new brand identity has a logo consisting of an arrangement of circles to represent a stylised strawberry and clean, crisp typography suggestive of professional, quality services. The circular device is repeated elsewhere to provide a visual link with the main logo.
The website allows potential tenants to search in a flexible way by area, postcode or via a map. It’s also a useful resource for existing tenants, allowing them to log any maintenance issues with a ticketing system.
The team at Strawberry also offer mentoring to other people seeking to enter the property renovation market and we also included a section in the site sub-branded in the secondary green.