From the Archive: Strawberry Property

Strawberry Property was set up by two former GPs who take tired properties and rejuvenate them into cosy elegant homes for students and professionals. They came to us looking for a new brand identity and website design to take their venture to the next level. They were looking for a vibrant yet professional look to reflect the fun aspect of their corporate name and the quality of their properties.

“Bob has transformed our identity. We now have a fantastic brand that totally reflects our business ethos and a flexible website that will continue to support the company as we grow.”

Director, Strawberry Property

A brand identity without the pips.

Strawberry already had a basic logo in place but our initial discussions quickly identified a need to develop a brand which matched their luxury properties offering. The new brand identity has a logo consisting of an arrangement of circles to represent a stylised strawberry and clean, crisp typography suggestive of professional, quality services. The circular device is repeated elsewhere to provide a visual link with the main logo.

The website allows potential tenants to search in a flexible way by area, postcode or via a map. It’s also a useful resource for existing tenants, allowing them to log any maintenance issues with a ticketing system. The team at Strawberry also offer mentoring to other people seeking to enter the property renovation market and we also included a section in the site sub-branded in the secondary green.