How our brand design process works...

1. Touching base

We take the time to understand your requirements and demonstrate how we can apply our expertise within your brand design. This sets the foundations for a fruitful, longstanding working relationship together.

No challenge is too big or too small. Whether you’re starting from the ground up or an established business looking to shake things up with new innovative brand design, we’re here to help solve a problem.

2. Research

Before we get started, we’ll look at your key competitors and your industry as a whole. This gives us an understanding of how your business is impacting your industry and where it fits in. When designing your branding we consider

  • Strategies
  • Opportunities
  • colour schemes
  • messaging channels to best resonate with your audience.

These key elements will help us identify how to best position your business, create standout, and deliver the solutions to your businesses needs.

3. Concept creation

In brand design there are several avenues that you can take before you arrive at your final design. That is why the concept creation period is vital for fine tuning your design whilst also having the opportunity to think outside of the box.

We will work closely with you to ensure that all bases are covered, demonstrating every route we took to get your design to its final destination.

4. Final design

Alongside your feedback we will craft a refined brand design, ready for your approval. To give you full accessibility, we will ensure that you are given complete brand files in a variety of file formats.

Alongside this we’ll provide you with a set of basic brand design guidelines outlining how the brand should be used within your business. More comprehensive guidelines can be created later, once consideration has been given to the wider rollout of your brand.

5. Launch and follow up

It’s time to unveil your newly created brand design to the world! We will discuss with you the best tactical requirements to help showcase your new design. But we’re not done there. We will then help you identify the most immediate customer touchpoints and ensure that you have collateral in place to engage with your customers with key messaging through various forms including:

  • Brochure design
  • Exhibitions
  • Email
  • Websites
  • Signage

From the start of your brand design journey to beyond the final launch, we will be on hand to bring your new style to life.

Our Brand design work

We have helped hundreds of businesses across Bristol and the UK improve their branding through innovative and modern brand designs.

Telenzo Carpets

This new brand for Telenzo references the geography of the company’s location, a close connection to nature and the product itself. It is an aspirational brand, created to improve sales to the consumer with an interest in interior design.

Gaskell Wool Rich Carpets

A sophisticated, polished brand update for Gaskell that helps increase visibility and desirability. This solves the problem of relying too much on retailer recommendations and drives demand for their stylish carpets.

Springboard

Branding a series of events being staged for students, alumni and the public who are new to the entrepreneurship space. The Springboard branding is bright, dynamic and exciting, instantly standing out and grabbing attention.

Intently

We helped market leader Smarter Click to rebrand for the US market. We helped to reconsider brand values, positioning and objectives to create a new identity taking the business forward as intently.

The Headboard Workshop

Brand for online retailer the Headboard Workshop. Our brand solution is suggestive of counting sheep and visually represents the rural environment in which the company is based. A distinctive tone of voice, making liberal use of puns helps the brand stand out in a crowded market.

The Footstool Workshop

Sister brand for the Headboard Workshop. A continuation of the successful visual style, for the sake of brand recognition. A new character – Henry the Hedgehog, acts as brand ambassador for the business.

Osborne Care Homes

A brand that reflects how this care home and residents make memories together. New brand values and a fresh colour palette provide the building blocks. Angled shapes represent the idea of memory and are reminiscent of photographs. This is summed up in a new strap line: ‘Making Memories Together’.

Bateman Skips

A new brand to assist Bateman Skip Hire with their ambitious plans for growth. The new identity helps to elevate and reposition them as the ‘only’ name when it comes to local skip hire.

Tigerplay

A rebrand that reflects a shift in business activity. Tigerplay changed from making generic soft play spaces, to crafting high-end custom playspaces and needed to update their brand. The new brand is more sophisticated while retaining the playful essence of the original.

Caffi Tegid

A fresh and appealing new brand for Bible Society’s Mary Jones World café. The new identity takes inspiration from the stunning lakeside location on the edge of the Snowdonia national park in Bala, Wales. The vision is to engage the local community and provide high quality, locally-sourced food and drinks.

Salisbury Cathedral School

Total redesign of the school’s brand identity. A project we undertook with great respect for the heritage we were entrusted with. The history and values needed to be balanced with the vision and ambition for the future.

Farmbuildr

Farmbuildr is a new brand for an app to help farmers and grass roots growers join the controlled environment agriculture revolution.

Piercefield Oliver

Crafting a brand for this Financial planning firm to help their clients to ‘achieve their life goals by thinking ahead today’.

Clifton Private Finance

A light-touch rebrand to help Clifton Private Finance realign with their high-net-worth target audience

See more of our work