Client
Bateman Skip Hire
Headquarters
Bristol
Industry
- Skip Hire
Company Size
- 20-49 Employees
Services
- Branding
- Graphic Design
- Brand Assets
- Iconography
- Illustration
- Advertising
- Copywriting
- Vehicle Signage
The client
Bateman Skip Hire is a family-run business that offers local and friendly skip hire, grab hire and other waste management services to domestic and commercial customers in Bristol, Bath and the surrounding areas.
The challenge
A well-established company, Bateman Skip Hire approached us with ambitious plans for growth and asked us to create a brand identity to support their business development plans over the coming years. We worked with them to completely transform their brand identity and position them as the foremost name in the local area for domestic and commercial skip hire.
The solution
We began by crystallising the essence of who Bateman Skips are into a set of four brand value statements which would inform all our other work. From there we created a strap line that summarised the simplicity and efficiency of the brand: Book. Fill. Gone. This was combined with a revised brand name, Bateman Skips, and a new brand identity which communicated a highly professional image, free of any artifice, but friendly and approachable. We subsequently developed brand awareness for Bateman Skips through advertising at local sports stadiums, billboard sites, vehicle wraps and on-site signage.
"We’re thrilled with the new brand identity and what it can do for us as the business expands. The team at Bob have been incredibly supportive, creative and efficient throughout the entire process. The new brand coupled with the radio campaign has really resonated with customers, creating a steady increase in orders as our visibility and brand recognition grows."
Managing Director, Bateman Skips