John Lewis
Graphic Design

Continuing the design traditions of an iconic retailer.

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The brief

Bob was asked by John Lewis to design a brochure to promote a new headboard range for use in their stores nationwide. We collaborated with John Lewis’s in-house design team to ensure the brochure design was consistent with the retailer’s brand guidelines. It was essential the brochure sat alongside other in-store product guides without looking out of place. We worked with a local photographer to recreate the necessary product shots in John Lewis’s signature elegant photography style as well as carefully photographing swatch samples and tweaking colour values to try and ensure that the printed brochure features fabric swatches that have complete consistency of colour are as accurate as possible to aid their customers in their decision making process. The team has since worked on a further three brochures for John Lewis.

The John Lewis in-house marketing team has been thrilled with the work produced on their behalf and has complimented Bob on the professionalism, care taken, efficiency and timeliness with which we work. We look forward to working with the John Lewis design team again in the future.