The Bartender Hire Company
Bob helped the Bartender Hire Company to increase their market share in London through a much improved online experience.
We were approached by the Bartender to help them create a more sohisticated web design to help in the face of increased competition in their key market area of London and also to help them in their desire to win more business locally in the Southwest.
As with all of our web design projects we initially took them through a consultation period, combining some competitor analysis with identifying the key objectives required of their new website. From there a wireframe of the site was worked up, and amended in consultation with the client. Once the wireframe was agreed, we submitted a homepage design to showcase the new style and colour ways and followed that up with further designs for the interior pages of the site. Calls to action play a large part in this site, as the main thing is to get someone to submit an enquiry for their party/event. A prominent book now button appears at the top of the page at all times, with further prompts dotted throughout the site along with key pieces of content. Clients can also download 2 different brochures that we’ve designed and follow live twitter and instagram feeds of events as well as keep up to date with the varied and interesting events that they cater for and get tips on making great cocktails in the blog.
The new web design has generated a great response and a very nice upturn in enquiries from both London and a dramatic increase of Bristol based bookings as we had planned.