We’ve just launched the new website for the fantastic smartphone app Viewranger. We’ve been working with the app creators Augmentra for a while now, enhancing both their online and offline advertising, designing and printing flyers and designing and producing promotional materials. A major part of the design overhaul was the planning, design and build of the new website and a design overhaul of the Viewranger blog. In tandem with the website project, we’ve also provided design consultation and screen visuals and storyboarding towards launching a new online community portal (myViewranger.com) where Viewranger users can log in and create, share and download their own content such as maps, routes and trails as well as discuss hobbies, interests and share tips with other users. In terms of maintaining customer relationships, we’re also working with them to make their e-newsletters they send to their clients a better experience whilst consulting on a design overhaul of their online shop where users can purchase mapping and routes from a variety of paid content providers.
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